These are a few examples of my longer form, promo work. Some of this was tightly boarded, while a others were shot more loosely for a spontaneous feel.
Shot in a very warm Arizona. So, with the intense heat and numerous camera set-ups, I was concerned about the talent holding up. But he pulled off the feel of intense effort and pain, making the piece come off as real. Shot with tight boards, but in a loose, "found the shot" feel.
A promo showcasing a family of running devices, for the beginner to the expert endurance athlete. This piece was to expose the thoughts and emotions as each prepares in a unique way.
Book promo. Shot loose and open. VO written and voiced by author.
*forest drone footage gifted to project.
I wanted the audience to feel the athlete's pain, along with a sense of lift and power towards the conclusion. It's out of intense preparation that performance can be significantly raised.